Delving deep into the apple logo history as mentioned the current apple logo was born from the minds of rob janoff famous for creating corporate identities and logos. The first apple logo was designed in 1976 by ronald wayne sometimes referred to as the third co founder of apple.
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The new look was the future or new era of apple inc.
Apple logo history. Apple inc formerly apple computer inc is a multinational corporation that creates consumer electronics personal computers servers and computer software and is a digital distributor of media content. The current apple logo. The company also has a chain of retail stores known as apple storesapples core product lines are the iphone smartphone ipad tablet computer ipod portable media players and macintosh.
One of the deep mysteries to me is our logo the symbol of lust and knowledge bitten into all crossed with the colors of the rainbow in the wrong order. The color of the logo may have changed. The company changed to a silver logo design with a bite out of it later.
However the apple logo has become an iconic signifier for innovation and knowledge to an entire culture of apple users. Beyond apples epic legacy of innovative products lies an equally compelling history of corporate identity. One should expect nothing less from the company that helped to transform the industrial landscape and usher in a new age of personal computing a foundation upon which so many businesses thrive today.
The logo depicts isaac newton sitting under a tree an apple dangling precipitously above his head. The logos shape had become untouchable and apples message was as clear as ever its better to be different. Apple logo evolution and history timeline 1976 2012 jean louis gassee former apple executive and founder of beos quipped about the logo.
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